Any Lab Test Now is Looking for Entrepreneurs, Not Doctors!

Franchising with Any Lab Test Now does not require any specific industry experience in the medical or healthcare fields. We’re looking for entrepreneurs with a sales growth mindset, community leaders, those with managerial experience, and individuals who recognize the potential of owning a health and wellness business of their own. If you possess one or more of these qualities, keep reading. We’d like for you to understand the inherent value propositions that Any Lab Test Now can provide for you and your community.

 

Let’s discuss why Any Lab Test Now is a fit for the entrepreneurial-minded candidate…

 

Marketplace Positioning

Any Lab Test Now is positioned to take advantage of the growing healthcare consumerism trend – in which individuals are increasingly free to search and shop for the best self-care options, especially as it pertains to cost, value, and convenience. This changing dynamic is a boon for Any Lab Test Now franchise owners, among the many independent small businesses now well positioned to capture a larger share of retail-based revenue at the expense of major healthcare providers and insurers.

 

A Diverse Offering

Founded in 1992, Any Lab Test Now began franchising in 2007. Today, the brand has become the largest lab testing franchise in the U.S., with over 200 locations. We’ve earned this distinction because retail lab services is a diverse business opportunity with a broad appeal in both the B2C and B2B worlds. For consumers, Any Lab Test Now offers a multitude of testing options for clinical lab work, DNA identification, and toxicology (including drug and alcohol testing). In addition, we offer consumers take-home options through our branded hormone testing kits and offer specimen collection services for specialty laboratories. In the B2B target market, Any Lab Test Now works with physicians, employers, legal firms, and vocational healthcare colleges and institutes.

 

A Superior Business Model

We pride ourselves on offering lab testing services that are simple, direct, comprehensive, and feature a streamlined customer experience. Any Lab Test Now welcomes consumers to our stores, where they can get in and out in under 15 minutes with most test results available in 24-48 hours. Our lab testing business model offers affordable, up-front pricing, and customers can use their Health Savings Account (HSA) or Flexible Spending Account (FSA) to remit payment. And thanks to our volume-based ordering system, our business model can function with minimal supply, inventory, and staffing requirements.

 

Training & Ongoing Support

As an Any Lab Test Now owner, you’ll be in business for yourself, but never by yourself. Backed by our corporate office and over 140 franchisee peers, you’ll have the community and support network you need. When new franchise owners are onboarded, we provide turnkey guidance on storefront site selection from our dedicated Implementation and Onboarding Team. Immediately following the ribbon-cutting ceremony, each new franchise owner is assigned their own Franchise Business Coach, a primary point of contact with the brand designed to provide specific assistance and oversight.

 

For these reasons and many more, Any Lab Test Now can work for anyone with the right mindset and qualifications. Our discovery process is straightforward, consisting of nine simple steps, which begins with an application and introductory call. We’re more than happy to discuss the financial requirements and Any Lab Test Now can offer candidates multiple financing option referrals. If you see yourself as someone who aligns with our core values – integrity, accountability, teamwork, empowerment, and being proactive, we’d love to meet you. It’s quite possible that your community is in need of another good neighbor who’s passionate about the health and wellness industry. 

 

No, we’re not looking for healthcare veterans at all, just candidates who want to bring the value propositions of Any Lab Test Now into their own communities.

 

Any Lab Test Now franchises are an essential business opportunity. With our business model focused on the customer experience, our brand is leading the market for retail-based lab testing with over 200 nationwide locations. If you think franchise ownership is right for you and you’d like to partner with the nation’s No. 1 retail lab testing franchise, reach out to the Any Lab Test Now franchise development team to review our business model. Simply fill out this brief form and our reps will be in touch shortly.

 

Any Lab Test Now CEO Clarissa Windham-Bradstock was recently featured in Franchise Update Magazine for their Annual Women’s Issue. This annual issue highlights the key roles played by women making strides in the franchise industry, providing a glimpse into Bradstock’s journey as a leader and how she encourages those around her. This feature spotlights her accomplishments as a female leader raising up the next generation.

 

Bradstock is a strong leader who carries a notable presence in the franchise community. Bradstock has served as COO for Any Test Franchising since 2007 and was appointed to the position of CEO in April, 2014. During her tenure as CEO, system revenues increased by 48% due to efforts focused on franchisee engagement and the adoption of strategic marketing and operational initiatives. Clarissa is very involved in the franchise community as Chair Emeritus for the Southeast Franchise Forum and on the Leadership Committee for the IFA Women Franchise Network, Atlanta Chapter.

 

Click here and check out page 23 to read the full article!

A solo franchise operation is a business, but multi-unit franchising is an empire!

Franchise ownership offers entrepreneurs the opportunity to employ a proven model to achieve operational success. But if I were to ask you how many franchise owners operate more than one business unit, what would you guess? According to statistics compiled by the franchise research company FRANdata, 54% of all franchises in the U.S. are owned by multi-unit operators. Specifically, over 40,000 multi-unit operators control more than 220,000 franchise units in the U.S.

 

The Ability to Scale Your Business

A multi-unit franchise operation occurs when an owner purchases the rights to own and operate more than a single unit in a specifically assigned territory or geographical area. The expanded network may include two, three or more total locations, however, most instances include two to five additional units. Interest in purchasing the rights to multi-unit franchises has been on the rise for the past decade—primarily because it offers owners the chance to expand territorial operations and boost revenue streams exponentially. It’s a means to create your own “mini-empire.”  

 

How to Allocate Risk Across Multiple Units

Franchise owners who make the investment to go the multi-unit route are easily defined by their “go big or go home” business strategy. However, it also allows an owner to spread the risk over several business units, while allowing collective efficiencies to take root over the enterprise operation. While it’s technically true that the stakes are higher, so is the rate of a return on the multi-unit investment. Instead of relying upon a single income stream, multi-unit owners can spread the risk across several locations, creating an optimal operating condition for generating incremental wealth. Multi-unit ownership of several locations can easily lower operational costs, allow for combined efficiencies and shore up revenue streams across the board. And since multi-unit sales are an attractive proposition for franchisors, it’s not uncommon for them to offer discounted or scalable terms during negotiations, including reduced franchise fees and royalty payments. 

 

A Mutually Beneficial Arrangement

It’s unusual for multi-unit franchise owners to be required to open all locations during the same time frame. In fact, in most cases, the franchisor and multi-unit owner openly collaborate to develop an area development agreement that makes good business sense. In some cases, the direct profits from an initial franchise location can be poured into a second or third operation. Usually, terms are discussed and agreed upon for each individual franchise agreement, spelling out the specific time frame and territorial boundaries for each opening. 

The benefits of multi-unit franchising are mutually beneficial to franchisor and franchisee alike. Bundling multiple franchises into a multi-unit deal drives strong incremental growth and territorial gains for the franchisee and offers stability and great bottom line sales numbers for the franchisor. But what’s really at stake is the opportunity for multi-unit franchise owners to double or even triple their income earning potential, thanks to the multiple revenue streams. Of course, it’s true that multi-unit franchise ownership will require a higher net worth and investment level, but it also comes with the potential to induce a more rapid return on investment. 

Becoming a multi-unit franchise owner requires a strong business acumen and an acute attention to detail. There’s no doubt that this option requires a much bigger commitment of time, resources, and dedication to pull off. Getting in too deep and overextending your resources and cash flow can become a concern, so it’s advisable to conduct a proper amount of due diligence, professional consultation, and research before entering into a multi-unit agreement. But done correctly, a multi-unit franchise owner has the potential to reap exponential rewards on the bottom line of their balance sheet.

If you’d like to see a list of some of the more popular brands for multi-unit franchising, please review this list from Franchise Business Review. Oh, and you better believe Any Lab Test Now made the cut! If you’d like to speak with our franchise development team about the possibility of owning multiple Any Lab Test Now locations, simply fill out this brief form and we’ll be in touch shortly!

How it Started Vs. How it’s Going

 

We’re always curious as to how our franchisees were first introduced to Any Lab Test Now. Richard says…

“Really, my awareness of Any Lab Test Now began back in 2012. James and I were relocating to Texas, where his family was from, and he had taken a job in the Dallas area. I was hired to market a business on behalf of an owner in Houston that had purchased a laboratory. The owner was kind of a serial entrepreneur, and it just so happened that he’d also purchased the rights to an Any Lab Test Now location in the Houston area.

 

In addition to his laboratory, he had a development schedule where every three to four months he was opening an additional Any Lab Test Now location and I was doing the marketing for both. Basically, promoting the Any Lab Test Now locations became a big part of my duties. And so that sort of whetted my appetite, and I began to see myself doing this. Any Lab Test Now is entrepreneurial, something that I’ve always aspired to, and it’s also a laboratory which, fortunately, I’ve spent my career doing. I had previously made the acquaintance of Cecil Peters, a current owner of three stores in the Dallas-Ft. Worth area. As it turns out, he was interested in selling his original store location in North Ft. Worth. And so that’s where the adventure began, and it was perfect timing.”

 

What’s There to Like About Any Lab Test Now?

 

What exactly did Richard find appealing about Any Lab Test Now?

“It’s unique, and we get the opportunity to both educate the customer and empower them. They get to learn more about their own health and wellness options, either with us providing the doctor’s order or we accept their physician’s order. It’s rewarding to share how they can order tests and get results on their own, and that the reference laboratories performing our tests are the same trusted labs used by their physicians. We provide them with information, and they can then take it to their doctor for advice if needed. Realistically, I think this is really the future of medicine and healthcare consumerism. I mean, it’s become very clear now, since the pandemic, that this trend is only going to accelerate. Generally speaking, the customers seem very invigorated by it. I’ve had more than a few share how fascinating it is to learn about their options.”

 

Why Any Lab Test Now is a Solid Franchise Opportunity…

 

There are thousands of franchise concepts. What makes Any Lab Test Now a desirable choice?

“First, owners don’t need to have a background in healthcare to operate this business model. But I think having a caring, consultative approach is critical. The learning curve can be steep, but you just have to go in with the understanding that customers who come in aren’t initially prepared to order lab tests on their own. The in-store experience, the retail aspect, the consultative orientation, getting all of that right can take some time. The things I love about the business model are the ways we help people with their healthcare choices, educating them on their options, and the business-to-business sales opportunities.”

 

How Any Lab Test Now Ownership Factors Into a Career

 

We wanted to know if Richard planned to retire as an Any Lab Test Now owner…

“Some of us out there are getting to that age where, with some jobs, you might suddenly be aged out. That’s the beauty of Any Lab Test Now. If you’re capable of making your location a successful business, you could run this right on into your golden years. I think that there’s always going to be a role for this business model to play. I do think that down the line, the business model might evolve, but ultimately I think the future is bright.”

Discovery Day is a distinctive franchise term that describes one of the final steps of the investigative process—a face-to-face encounter between the candidate and home office executive team. It’s also referred to as “Meet the Team” Day, Confirmation Day, or Hospitality Day, but they all mean the same thing. Prior to COVID, these visits were always conducted in person, but more than a few brands ended up making Discovery Day a virtual experience, in the interest of health and safety.

 

Basic Overview

Discovery Day is an extremely vital endpoint in the franchise investigative process. It signals the end of the pre-sales journey and the beginning of the final decision-making process. At its heart, it’s a mutually beneficial evaluation in which both parties can size one another up in determining a fit. The primary goal is for you to spend time visiting as you review the core values of the people and personnel behind the franchise concept. Candidates will want to know if the executive team represents a chance for them to become a successful business owner. And the franchise team will want to know if the candidate will make a good representative for their brand.

 

Discovery Day Schedules

Discovery Days tend to have very organized itineraries, so you should know precisely what to expect during your visit. This includes your travel schedule (if going to an in-person event), accommodations, and transportation. Though the experience may differ from brand to brand, you can typically count on an introductory meeting where each party will get to know one another in a relaxed setting. A tour of the franchise’s company headquarters usually follows, where you’ll get an up close and personal look at their operations, training, and support centers. There may be breakout sessions where you’ll have the opportunity to visit with different brand representatives that handle processes like site selection, training, support, sales and marketing,and operations. Some have a dedicated Franchise Business Coach(FBC) who will be assigned to your operation.

 

How to Prepare for Your Discovery Day

It goes without saying, but your appearance counts. Franchisors are looking for exceptional representatives for their brands and you’ll want to look the part. Dress professionally and make sure to come prepared to discuss your future as one of their franchise owners. In a way, it’s a little bit like a group job interview. Before you embark, make sure that you have any final questions you’d like answered. Just the same, be prepared for a few of their questions to come your way as well. The corporate representatives will be interested in hearing about each part of your investigative journey up to the Discovery Day. They’ll likely ask about your personal core values and leadership style to determine how well it aligns with their own. Think of the entire day as a way for each party to establish a comfort level with one another.

 

Post-Meeting Tips

Returning to the group job interview analogy, you’ll want to follow up with the team members you’ve met during Discovery Day. Assuming that everything will have gone right, thank them for their time, insight, perspective, and their expectations in having you as a proposed member of their franchise system. Their decision to ultimately award you with a franchise should happen quickly, so be prepared with your own response. Nothing is official, of course, until you sign your franchise agreement.

In the Any Lab Test Now franchise investigative process, Discovery Day is Step #7 out of nine. To receive an invitation means you’ve already exceeded their ownership requirements. You’ll be invited to an introductory happy hour, then virtual Discovery Day in 2021.  In early 2022, candidates will be invited to Any Lab Test Now’s corporate headquarters in Atlanta, GA to meet with the executive team firsthand. You’ll visit our training center and visit with team members to review our franchise system, culture, business model, and the training and support you’ll come to rely upon. If you’re investigating the Any Lab Test Now concept, we wish you luck and hope to see you at Step #7!

Bob Gray, Any Lab Test Now Owner, Sarasota and Venice, FL

Bob Gray, owner of Any Lab Test Now of Sarasota, FL, and Venice, FL. shared his story with us about his passion in the nursing profession. After experiencing high-cost lab tests himself, Bob became a franchisee and quickly set out to help bring about better healthcare options to his local community.

 

Expensive Lab Bills Lead to Business Opportunity

As we got started, we asked Bob how he first heard of Any Lab Test Now.

“I always had a job with extremely good medical benefits, and always had annual visits to my physician with the same annual tests. Three or four years ago I went to my regular physician who ordered the same tests as he always did. I went to the lab, and they took my credit card and I was expecting my usual co-pay to be billed to my card. Then I went back to my physician for a follow-up and my tests came back looking good with no problems.”

“And then I got a bill from the lab, $722 for my lab tests. So, I said no, no, that can’t be right. Last year my copay was $65.00. So, I reach out to them to try to figure out what’s going on. And they told me my insurance denied the claim for my tests. I said no, no, no, I have health care insurance, and all this other stuff went round and round with them repeatedly trying to get my insurance to cover the tests. Then I finally got through to the insurance company, and they said, oh, we no longer have to cover WellCare annually because I wasn’t in the Affordable Care Act and I was on self-pay insurance.”

“So, no one ever told me that I would be liable for this $722 lab bill. The long and short of it, I paid it.

Then, the following year, I went back to my physician again. I told him the story and said this year, I am not going to go through all of these tests which were always normal. I said, you get one or two tests this year for me because I can’t afford $722 again.”

“My doctor said, oh…we need to go to Any Lab Test Now this year. I said, okay, and I go to my local Any Lab Test Now office in Sarasota. They ran my tests and did everything the other lab did the year before, all the same—the bill came to $202.”

“And I said, Okay, I don’t understand how they could do all the same tests for $202. So, I got very interested since I have a medical background myself. I started investigating whether or not franchises were available for the south portion of the county where I lived. And lo and behold, the owner of the Sarasota, Florida office was ready to retire, and I negotiated with him and ended up buying his franchise. Then, eight, nine months later I opened my second location in Venice Florida.”

“I was a prime candidate to learn the ins and outs of this business because of what happened to me. I was also in medical sales and a registered nurse and knew a lot of medical people. Also, I knew that there were an abundance of people out there who have no insurance or had high deductibles and were in the same situation, I was in. So, I felt that I could assist those people much more readily in this capacity, to help bring about even better healthcare in this area.”

 

A Career Military Man Chooses to Continue to Serve His Community

We asked Bob what his background is and what drew him to Any Lab Test Now on a personal level.

“I have an honorable discharge from the Army, Navy and Air Force. I was in all three services; in the Army as an OR Tech, the Navy as a Flight Corpsman for Sub Chasers, and the Air Force as a Flight Nurse and ended my service as a Lieutenant.”

“When I was in the military, I became a Combat Medic Operating Room Technician and later I went to nursing school, got my Registered Nurse License in Michigan, and then became an Operating Room Supervisor. At the same time, I was offered a job in medical sales because I understood the surgical aspect of what companies were looking for. During that time, I got my certification to do critical care nursing, and went into flight nursing, became a high-end Flight Nurse, and traveled all over the world in a Learjet.”

“In 2013, the company I worked for downsized, and I found myself prematurely retired and that is when I came across the Any Lab Test Now opportunity. With my background in medical sales and nursing, it was a perfect fit because I was already comfortable with consultive sales in the medical field. My business approach now is to be a valuable asset to my customers.

 

Being Boss is Fun!

We asked Bob what he enjoyed the most about owning his own business.

“Having the ability to work and do this myself. The thing that is the best is that I don’t have to answer to a boss, I don’t have to get things approved that I want to try or ask if I can do something different. So, having the ability to make a decision where I don’t have to get financial approval from anybody if I believe in it, I’ll do it. Just to be able to do that is very rewarding.”

 

Community Driven Business Model

Bob shared how his business has impacted his local community.

“So, primarily the businesses, our local businesses have utilized us for either pre-employment testing for drugs or work-related injuries and or accidents on the job for drug testing. We enjoy that relationship with them. And when other medical offices close at three o’clock, and somebody has an accident at five o’clock or four o’clock, we can still take them in and take care of their employees.

And those employers, who started using us for COVID testing for their employees, who might come to work with a sniffle or a sore throat or something, they would send them over to us, we’d have them tested, and back to work in an hour. So having the resource for them that we deliver what we tell them we’re going to do is great.”

 

Gratifying Work That Pays Off

We asked Bob if he wakes up every morning saying, “I love my job” and how he feels about his work life and who he works with now as a franchisee and business owner.

“Generally, by the end of the day, when I’ve finished all the tests that we’ve done, I’ve met some great people and, you know, and taking care of their needs and things, that’s when that gratification feels the best.”

“I’ve been very fortunate, the employees that I have, one of them, Sarah, has been with me for two years, she’s an ex-nurse, and offers a very good foundation. She’s run both of my stores and has done very well. My second longest employee, Hannah, has been with me for the last two years. While she was working with me she went to nursing school at night. Now, she finally graduated from nursing school, and she’ll be moving on to the hospital environment as an RN. Then I have another young lady, Melvina, who’s also very experienced, worked for another well-known laboratory for many years, and now she works for us.”

“My employees tell me that number one reason we’re great to work for is because we consider their feelings.”

 

Empowering People to Understand Their Health

We asked Bob what the most unusual thing he’s learned about this business model has been.

“I enjoy the feeling of being able to help somebody with the skills that I have and making a difference for people and giving them something they wouldn’t have gotten in other places. We’re well established and accepted in the community, and we do a lot of testing.”

 

Being in Service to Others

We know nursing is a profession tied to helping and serving others on a very deep level and he responded with some very personal thoughts.

“Nursing, in and of itself, doing the nursing job is not what I do this for what I do it for is I like being close to people. I’m a people person. I like being close to people evaluating their needs and seeing if I can help them. And then, part of it is, I’m a hands-on kind of person and I like doing procedures because there’s a challenge to it. There’s an opportunity throughout the day to feel that you’re making a difference and feel good about what you’re doing. And that’s why I like doing what I do.”

 

Working to Feed Your Soul

As we closed our discussion, we asked Bob what he felt this business did for him on a personal level.

“When I got into this, I was on my third retirement, and because I just not ready to retire, I began looking for something else that I could do where I could make a difference. Where I could feed my soul and my needs and continue to enjoy going to work and everything. So, this business with Any Lab Test Now has given me the opportunity to do exactly that. So, from being in medical sales, working as a nurse, and now to running my Any Lab Test Now location, this has done what I was looking for it to do.”

“If I had to do it all over again I would do it without any hesitation because I like to set goals. I like to measure my value for what I’m doing for people and for myself and for my family and I have been able to attain those things working with Any Lab.”

“We didn’t talk much about what I did just after I was put into an unexpected retirement. In the four years before I became a franchisee, I actually bought and flipped 40 houses. I also have a real estate broker’s license, so I have my own real estate company buying and flipping houses, however, buying and flipping houses is dirty work.”

“This is clean work, I get to go home clean or pretty close to as clean as when I went in. I like this type of clean work, and I use my head, I use my brain more to help people and to problem solve, to make a living. For me, it’s better than pounding a nail and cutting a piece of wood, and so the gratification of my education has paid off for me with this business.”

 

My Son Is Following In My Footsteps Now

We asked Bob if he was happy doing what he’s doing for work today.

“I’ve always said that the best thing I ever did was go to nursing school because for me my entire career, I have utilized and parlayed that education in just about everything. So, it was the best decision I ever made. Now, my son is a Registered Nurse. And so he’s working on becoming a Nurse Practitioner, so he has seen the value of what I’ve been able to accomplish through my career, and he’s following in my footsteps.”

 

The Last Career of Life Should Be Filled With Life’s Passion

Finally, we asked Bob if he felt like this business opportunity was one of the best decisions of his life.

“Yes, it is. Because it has given me the opportunity to, I’ll say, for the last career of my life, my last job to utilize the skills that I have attained throughout my life, put them to work, validate what I feel, how I do things, how I treat people, and how I believe that I can make a difference for our community. So yes, I think that I’ve been extremely pleased with what I’ve done, how I’ve done it, and I’m proud of the current position of our company, our standing in the community, and what we have to offer. And I feel that I have dramatically affected that.”

“This business gives me the opportunity to continue to work with people, and problem solve for people while helping. Then, using my skills that I have, and my hands-on

technical skills it feeds a lot of needs, and I enjoy it. I love my work because I can see that I can make a difference for somebody by getting the right tests in a timely manner, consulting, and helping people.”

A big thank you to Bob for taking the time out of his busy schedule to share his story and perspective of what it’s been like working as a health care professional, franchisee, and business owner!

If you’re looking around at what business opportunities are open to you, please reach out to us directly. We’re more than happy to provide you with information and answer questions. Learning about the available opportunities in your local area is the first step in discovering how you can find success with an Any Lab Test Now® franchise business.

 

 

We’re proud to announce our membership with VetFran! Any Lab Test Now offers a 10% discount off our franchisee fee for honorably discharged veterans. Consider joining our growing family of franchisees today!

About VetFran

VetFran was founded in 1991 as a strategic initiative of the International Franchise Association and the IFA Foundation. The mission of this organization is to educate veterans and franchisors about the value veterans bring that closely matches the skills needed to succeed inside the franchise business model.

The Value of a VetFran Membership

The Leadership team at VetFran has a majority of members who are veterans themselves and enjoy volunteering their time and expertise in helping their fellow veterans find prosperous opportunities that are unique to the business of franchising.

In order for a franchisor to become a member of VetFran they’re required to meet quality criteria that includes; being a member of the International Franchise Association with a clean audit report, in business for a minimum number of years, and offer their best discount off their franchise fee to veterans.

Overall, veterans can count on VetFran to be a helpful guide in searching, identifying, and verifying what opportunities best match their future and goals. Any Lab Test Now is excited to be a part of this supportive community and looks forward to offering focused and personalized care and assistance to our service men and women.

If you’re looking around at what business opportunities are open to you, please reach out to us directly. We’re more than happy to provide you with information and answer questions. Learning about the available opportunities in your local area is the first step in discovering how you can find success with an Any Lab Test Now® franchise business.

Susan Lynch, owner of Any Lab Test Now of Wilmington, NC shared her story with us about how she became a franchisee and what the value is to be recession-proof to those she serves in her local community. For Susan, she found her way to owning her own location by circumstance and a rare opportunity that presented to her at the right time for all the right reasons.

 

One Part-Time Job = One BIG Business Opportunity

We asked Susan how she got her start in the healthcare industry and she said:

“It came to me. I did not go out and find it.  I had taken a part-time job at Any Lab Test Now, here in North Carolina, the one I own now.

At first, I was interested in the business model, because I’ve worked in a clinical lab since I was 20 years old. Over the years, in some capacity or another, I’ve worked in every position from management, all the way down to just drawing blood on the weekends. I was intrigued by the fact that you didn’t need your own doctor’s order. So, I took a part-time job there. And over the years, ended up buying it from the physician who actually started it.”

 

Growing a Career in the Medical Field

Next, we asked, how she got her start in her medical career path and she replied:

“I went to college for phlebotomy and medical assisting and after that I started my technology program, and then got married. I then took a little step back and went to work in the lab. And back then you could do what we used to call “bench work”.

I fell in love with what seemed like a very different kind of job. I have always loved sales and even through my whole medical career, I’ve always sold something on the side.”

 

Combining a Medical Career with a Sales Career

As we talked with Susan, we asked her which career path she liked the most and she said:

“So that piece of this business was a total combination for me. It was the perfect package. The doctor I was working for at this location had come to me and said he was leaving the country for a couple of years. Then he asked me if I wanted to run the lab since I was already here working part-time.  And I said, of course, that would be wonderful. He offered a buy-in so that I would treat it as my own and that option had never entered my mind, you know, being able to own one of these businesses.

It was really perfect because I was now able to sell something I already knew so much about.”

 

Supporting Her Community with an Affordable Choice

Susan also shared her passion behind the value she offers to her community and said:

“Yes, so my biggest driver is that in all the years I’ve been in the hospitals, in the doctor’s offices, one of the biggest complaints is that people can’t afford their medical bills. The doctors say you need to do these tests. And patients say no, I can’t afford the bill. Now, many people don’t get what they need because of money. And I felt like I could offer them an affordable way to get what they need without having to involve their insurance company and get outrageous bills at the end of the sale at the end of the process.”

 

Selling Solutions Is Better Than Selling Big Bills

While we were talking with Susan, we also inquired on what she felt her business value was to her local community and she replied:

“Here’s the reality, people say I’ve got insurance, this test is going to be free. The doctor doesn’t have a financial conversation with them about 90% of the time. The doctors just tell them that this is the test, and they need to go down to the lab.

At what point does it occur to the person that they are going to get an invoice in the mail before they get the invoice in their mailbox? And then at what point does the doctor turn around and say, this is going to cost you X amount of dollars? How do you handle selling that? Because isn’t that really what you’re selling?

For me, I’m selling a solution before the problem actually comes about. Right. And typically, most people have gotten the lab bill for something that was so outrageous, they could not believe that the lab tests could cost that much. Now, they can come to me and find out that they could have many tests done for a fraction of what they paid before.”

 

Painful Insurance Bills Led to Providing the Solution Herself

As we talked, we asked Susan, what is it like to offer a solution ahead of the problem and she responded:

“There’s a lot of people who prefer to pay upfront. Because of that shock in the mail, six weeks after you go to the lab is horrible. I had this happen myself where I let my doctor do my labs one time, I said, “Look, we will try this one time. But if my insurance doesn’t pay, it never happens again.”

I ended up getting a bill. And I told him, “I’m not doing this ever again”. Then my bill was about three times what I would have had to pay here at my store. Most people do not understand how insurance works. They don’t pay attention. They don’t investigate, they don’t call in to check their benefits.

They assume it’s free and they just use it. At the end, a lot of people don’t pay the bill. Now, I’m an easy sell at that point.”

 

A Service-Based Business That Supports Others

At the end of our discussion, we asked Susan to share how she felt about having a business model that’s in service to others and she said:

“Our service is affordable and enjoyable. I mean, we get a lot of reviews about how enjoyable it was to come in and how clean and how fast we are. If you make it enjoyable, and you make it affordable, and your customer service is impeccable… they will just keep coming and people will tell everyone they know, who will tell everyone what options are out there.

It just snowballs from there. Our business model and service give people a place to go that doesn’t feel like a normal medical office where no one cares and you’re just a number. People look at medicine as big business. They think it is all about getting money and no one cares about the patient.

And we just FLIP IT.

We care about the patient and not so much about the money.”

A big thank you to Susan for taking the time out of her busy schedule to share her story and perspective of what it’s been like finding her way to becoming a franchisee!

If you’re looking around at what business opportunities are open to you, please reach out to us directly. We’re more than happy to provide you with information and answer questions. Learning about the available opportunities in your local area is the first step in discovering how you can find success with an Any Lab Test Now® franchise business.

Kenny Peterson and Business Partner Team Up With ANY LAB TEST NOW®

ANY LAB TEST NOW®, is proud to announce the newest addition to their family of franchisees.  Retired NFL player and successful entrepreneur with strong ties to the region, Kenny Peterson and his business partner, Nicole Flores, have been awarded three territories in Northeast Ohio. Kenny and Nicole are planning to open the first of three ANY LAB TEST NOW locations later this year in their hometown of Canton, Ohio.

“We are excited to start this new journey with ANY LAB TEST NOW,” explains Peterson. “Nicole and I both have years of experience in the healthcare industry and franchising, and we are looking forward to helping our neighbors take control of their health by providing them direct access to affordable lab testing.”

Kenny Peterson and Nicole Flores Any Lab Test Now Franchisees

The ANY LAB TEST NOW concept dates back nearly 30 years. The company was the first to offer consumers walk-in access to lab tests at its flagship location in Atlanta. Today, there are more than 190 locations across the nation and each one, including the future locations in Northeast Ohio, provides thousands of tests without an appointment.

“Our future ANY LAB TEST NOW franchises will fill a huge void in this part of the state,” says Flores, a veteran business leader with a master’s degree in healthcare finance. “Our customers will be able to stop by at their convenience and learn about affordable lab testing. No matter if it is a test to help someone manage a chronic condition like diabetes or a drug test needed for a job applicant at a local business, every test comes with a transparent price, so there are no surprise bills at the end of the process.”

Peterson and Flores are planning to open their first ANY LAB TEST NOW by early November 2021. The second and third locations will follow with grand openings in the Akron area next year.

“We are ecstatic to have Kenny and Nicole join our team, and we look forward to helping them expand their business portfolio in Northeast Ohio,” says Terri McCulloch, Vice President of Business Development of ANY LAB TEST NOW. “The combination of their entrepreneurial track record and ANY LAB TEST NOW’s proven business model is a perfect match.”

 

Christy Marcantel, Any Lab Test Now Owner, Winter Park, FL

Christy Marcantel, Any Lab Test Now Owner, Winter Park, FL

 

Franchise Business Review (FBR) surveyed over 8,000 female franchise owners and recently completed their Top Franchises for Women 2021 study. FBR uncovered 27 inspirational women during their study and highlighted them in their most recent publication, The Powerful Women of Franchising. We found their remarkable stories of businesswomen who forged through the COVID-19 Pandemic to find success more than motivational. In a year that showered business hardships for many business owners, these women chose to rise and overcome their challenges and move gracefully through them with unwavering strength resilience.

Help Us Celebrate One of Our Very Own

Powerful Women in Franchising!

We hope you’ll take a moment to share in our celebration of one of our very own franchisees, Christy Marcantel, Owner of Any Lab Test Now, Winter Park, Florida, who was featured in the Powerful Women of Franchising!

Congratulations Christy!!!  You are such a wonderful example for your sons!!!

Thank you for all you do for Any Lab Test Now and your community!

-Clarissa Bradstock, CEO of Any Lab Test Now®

 

According to Small Business Forum, 41 percent of all United States franchises are owned or co-owned by women. Additionally, women-owned franchises have skyrocketed by 83 percent in comparison to 13 percent growth in franchises owned by men since 2011.

Thank you, Christy, for pivoting and growing strong through the pandemic of 2020. We’re so proud of all your hard work and for being a pillar of strength to your family! Congratulations on being a true leader and for empowering your community with affordable on-demand healthcare services!